Anticipatory Leaders Leverage Future Facts™

The coronavirus pandemic has proven to be one of the most disruptive occurrences to happen in modern history. Starting in mid-March of 2020, something happened that would have been considered unheard of on January 1: Everyone was forced to change in some way — and with so many business closing their doors, and large numbers of employees globally sheltering in place and working from home, we turned to digital solutions like never before.

From a business perspective, you were either shut down, like bars and restaurants, or you were booming, like grocery stores and pharmacies. And with no clear end to the pandemic in sight, there were, and still are, extremely high levels of uncertainty to deal with, on both a personal and a business level. Unlike the Great Recession of over a decade ago, the coronavirus pandemic was not the result of a rapid industry decline like housing prices dropping to foreclosure levels, or a dramatic stock market crash due to bad loans. This was quite a different disaster, creating unique problems we had no experience in solving, as well as new types of opportunities. The solutions — from a vaccine level, a business level, and a government level — would need to be quite different as well.