Even the Highest Tech Business Operations Require a Human Touch

Daniel Burrus
5 min readFeb 23, 2023

In a recent blog I wrote from my Opportunity Hour interview with Brad Peterson, CTO/CIO of NASDAQ, we spent time diagnosing what exponential growth means for businesses and organizations. Not only that, but we also discussed the many ways to unlock exponential growth, or the nonlinear process it takes to obtain that level of accelerated advancement in your industry.

It is safe to assume that most business leaders and C-suite executives want to be positive in their outlook on exponential growth and how to attain it. They look at the opportunities in front of them as always being possible, especially if they are Anticipatory Leaders at Anticipatory Organizations. They assess Hard Trend future certainties providing them a roadmap to those opportunities and an ability to see potential issues.

However, what is more infrequently explored is the reality of the obstacles and constraints that leaders face when reaching for the world of exponential growth. On paper, all problems, obstacles, and constraints may seem easy to overcome; actually doing so separates the strong leaders from the ones that still have room for improvement.

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Daniel Burrus

#1 Bestselling Author, Global Futurist, Innovation Expert and Keynote Speaker. One of the World’s Leading Futurists on Global Trends and Innovation.