Navigate Uncertainty and Unveil the Certainties Hidden Within

We live in an amazingly uncertain world, but that uncertainty is brimming with certainty!

I know this may seem contradictory, but it is true, and worth the exploration. Yes, we do live in constant uncertainty. What will happen with certain businesses or industries if the economy shifts, if technology disrupts, or if a new product or service falls flat? There is no doubt that uncertainty breeds fear, anxiety, and even a type of mental agility that treads water until you feel all is clear.

But buried in these uncertainties are trends and data all around us that give us rather obvious information on what is to come if you know how to look for it! We may not know for sure how AI ChatBots like ChatGPT will be used in the future, but we do know that their use will only increase exponentially in both the business world and our personal lives!

This is a Hard Trend, whereas the “how” is a Soft Trend. My Hard Trend Methodology has helped many both navigate and anticipate the future, so they can innovate in a low-risk environment. Especially in business, separating future certainties from future possibilities and learning to leverage both are vital in giving us a competitive advantage, in arming ourselves to avoid disruption, and finding the opportunities in that disruption.