What does Life Expectancy have to do with Business Longevity? Everything.

Every year and in every way, I try to help create more Anticipatory Leaders and individuals working at Anticipatory Organizations as opposed to reactionary ones who quickly miss opportunities that are in plain sight.

The major cornerstone to an Anticipatory mindset is my Hard Trend Methodology, where we discern between Hard Trend future certainties that are based on future facts that will happen and Soft Trends that are open to influence. This effort lets you see disruption before it disrupts and solve problems before they occur, turning disruption into a choice.

Highlighting the three categories of my Hard Trend Methodology — technology, government regulations, and demographics — one of them is a constant that all organizations in every industry should be paying as much mind to as possible: demographics.

In a recent episode of my “Opportunity Hour: Conversations with the Masters,” I invited Dr. Ken Dychtwald to speak on the subject of the Baby Boomer age wave. Dr. Dychtwald is North America’s foremost visionary and original thinker regarding the lifestyle, marketing, healthcare, economic, and workforce implications of the Baby Boomer Generation.

Ken is a psychologist, a gerontologist, the CEO of Age Wave, and bestselling author of 19 books on…